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Building a personal brand

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  How do you start to build a personal brand? When starting to build a personal brand, it is important to remember these three key steps: 1. Keep it streamlined:  There’s a lot that makes you unique and it can be hard to narrow down your focus, but too many elements up front can become distracting. Ideally, someone should be able to get a snapshot of who you are and how you will fit into their project or workplace right away - fill them in on the details over coffee once you have your foot in the door. If you’re not sure where to start, ask a friend to tell you about what they thought when they first met you. Is it what you expected? Why did you come across that way? By writing down what you’re doing right and wrong, it will be easier to put together a thoughtful and genuine plan.  Your personal brand should come through clearly and consistently in your permanent publications: Your LinkedIn profile, business cards, cover letter and resume should work together to support t...
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Personal Branding

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How does a personal brand looks like? Personal branding is an intentional effort to create an Influencer public perception on you while positioning yourself as authority in your Industry and career by elevating credulity and differentiating yourself in competition. To have the insight about your personal brand, you should ask yourself first -what are you really passionate about? What do you love doing? what do you think your strongest attributes are? What sets  you apert from others? The Benefits of a Strong Personal Brand Apart from pumping up your ego, what tangible benefits can a powerful personal brand deliver? For starters, Visible Experts make more money. Often, a lot more. The chart below shows the relative billing rates for each Visible Expert level. Figure 1.  Relative Hourly Rates Buyers Will Pay, By Visible Expert Level As you can see, buyers are willing to pay over  13 times more  for a Global Superstar than an average professional. But even Level 1 exper...
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Being the best version to influence others

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What is personal branding? Personal branding is the way you present yourself both online and offline How do you present yourself online? What do people see when they surf your name on google? Are you considered an influencer in your field or a mentor to others? The answer to all these questions is your personal branding .Personal branding is a holistic process that is not limited to social media presence. While creating your own brand, you have to think about your logo, brand voice, and topics you want to cover. While creating your personal brand, think what do you want to be known for. Do you want to focus on social media? Or are you more interested in becoming an expert in your field and publishing articles in professional magazines?  Before you start working on your personal brand, you have to know what your goal is. All your future activities will depend on the primary goal of your actions. Why is personal branding important? Personal branding is important to everyone these day...
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